Working cattle on the ranch

Our Brand

We Ranch, You Eat

American Cattle Co is for the people who live off the land and never ask for credit — the ranchers, the farmers, and the families who are up before the sun and still going long after it’s down. Not one state, not one region. We stand for American ranchers everywhere, on every acre that feeds this country.

This brand ain’t about fashion. It’s about telling the truth with what you wear.

Brandon Bates, Founder
Cutting hay

Built to Be Earned

Real Gear for Real Work

Every hat, tee, and layer we make is built to be worn hard and earned honestly. No costumes. No posers. Just real gear for the people who do the real work.

Ranchers carry a weight most people never see — long hours, thin margins, and a way of life that gets harder to hold onto every year. When you wear American Cattle Co, you’re standing with them. You’re saying the work matters. The land matters. The people matter.

Wear it because you mean it. Because you are it.

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American Cattle Co on the ranch, Montana

Our Heritage

400 Years in the Making

It could be argued that America doesn’t exist without cattle. When the first cows arrived, brought by the Spaniards to the new world in the early 1600s, it’s unlikely anyone knew cattle would play such a significant role in building a nation.

Farming and ranching, with cattle holding firm as the cornerstone, built this great nation. American Cattle Co was born out of a passion to celebrate that lifestyle — the one that rises before dawn to work the fields, stays up late during calving season to bring new life, and has provided for every citizen in some way, shape or form. Most importantly, the lifestyle that has held up the American people.

If any of this sounds like it resonates with you, you’ve found your brand.

Hold on to that heritage. Never let it go. Wear the brand because we are the brand.

Brandon Bates, Founder

Best Sellers

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A "Billboard Hat-Flat" from American Cattle Co, this brown and beige trucker cap showcases a front patch displaying the text "Certified Brand American Cattle Co. 76" alongside a small bull graphic. It features a snapback closure for easy adjustment, a mesh back for ventilation, and a side logo with "AC.
The Billboard Hat-Flat by American Cattle Co is a navy blue and white mesh rancher with a flat brim, featuring a front patch reading "American Cattle Co. 76" and bull graphics—a certified classic from the brand.
Billboard Hat-Flat
$32.00
The Bull Spurs Hat-Flat by American Cattle Co is a light gray and white mesh flat bill cap with a blue front patch reading "American Cattle Company, Estd 1776" and a white bull graphic. "AC" letters are on the left side—ideal for cattle fans.
The American Cattle Co Bull Spurs Hat-Flat is a black and white mesh back snapback trucker hat with a front patch reading "AMERICAN CATTLE COMPANY ESTD 1776" and a steer head graphic at the center.
Bull Spurs Hat-Flat
$32.00
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The American Cattle Co Bull Spurs Icon Hat features a black front panel, brown brim, gray mesh snapback, and a brown embroidered longhorn emblem with sun shapes at the horns for a unique Western style.
The American Cattle Co Bull Spurs Icon Hat is a white mesh snapback with a brown longhorn emblem with spurs on the horns and a brown rope above the brim.
Bull Spurs Icon Hat
$32.00
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The American Cattle Co ACC Waxed Canvas is a brown 5-panel hat with "AMERICAN The Cattle Co. MCM" embroidered on the front, flat brim, stitched eyelets, side logo, and an adjustable snapback for a perfect fit.
ACC Waxed Canvas
$36.00
The American Cattle Co 8-Second Hat is a black mesh-back flatbill featuring white “American Cattle Co.” embroidery above a cowboy on horseback with cacti, plus a small "AC" embroidered on the side.
The 8-Second Hat by American Cattle Co is a white mesh back hat with "American Cattle Co." and a cowboy design on the front, “1776” below, plus an olive green accent rope above the brim.
8-Second Hat
$32.00
The American Cattle Co Tee features a heather gray design with "AMERICAN Cattle Co.", a longhorn graphic above, and "WE RANCH. YOU EAT." below—ideal for those who embrace the ranching and farming way of life.
The American Cattle Co Tee features "AMERICAN Cattle Co." in bold, a longhorn graphic, and "WE RANCH - YOU EAT" in red and dark green, perfect for true fans of cattle ranching.
American Cattle Co Tee
$30.00
The Bucking Horse Hat by American Cattle Co is a black mesh cap with a beige rope above the brim and gold side embroidery. The front has a rectangular patch that says "American Cattle Co." with a cowboy, horse, cattle, and cactus.
The Bucking Horse Hat by Rural Cloth is a black mesh trucker hat featuring a flat brim, brown rope detail, and a front patch with "American Cattle Co." alongside illustrations of a cowboy, bull, and cactus in brown—blending classic ranch style with modern flair.
Bucking Horse Hat
$32.00
The Certified Ranchers Association Hat by American Cattle Co features a white/khaki design, brown rope above the visor, and embossed front text: "Certified Ranchers Assoc.," "American Cattle Company," and "TRU 17 MRK 76.
The Certified Ranchers Association Hat by American Cattle Co features a green/khaki design, a curved brim, and displays "Certified Ranchers Assoc. American Cattle Company" with a longhorn head graphic on the front.
Certified Ranchers Association Hat
$32.00
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The American Cattle Co On the Range Hat is a white mesh-back snapback with a flat brim, featuring a patch with cow, cactus, and sun designs plus "American AC Cattle Company, Est. 1776" in tan, green, and brown embroidery.
The On the Range Hat by American Cattle Co is a maroon and white snapback with mesh back, flat bill, decorative rope, and a patch displaying "American Cattle Company," a cow, cacti, mountains, and "est. 1776.
On the Range Hat
$32.00
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The American Cattle Co Pullover-Athletic Gray features a light gray hoodie with a front pocket and drawstring hood. "AMERICAN Cattle Co. WE RANCH • YOU EAT" is printed in bold blue and brown letters on the chest.
American Cattle Co Pullover-Athletic Gray
$50.00
The Bull Crest Hat by American Cattle Co is a tan mesh trucker with a flat bill, high crown snapback style, and features embroidered "American Cattle Company," a cow graphic, and logos including "Quality Life," "Trade Mark," and "ESTD 1776.
The Bull Crest Hat by American Cattle Co is a gray mesh high crown snapback with "American Cattle Co." and a blue cow graphic embroidered on the front, extra detailing, and a stylish blue rope accent on the brim.
Bull Crest Hat
$32.00
The cream Shadowhorn Tee from American Cattle Co features a bold longhorn silhouette between two cacti, with "American Cattle Co." and "AC" in dark brown, encapsulating the spirit of the cattleman's code.
Introducing the Shadowhorn Tee by American Cattle Co: a beige T-shirt with "American Cattle Co." in dark red on the left chest, featuring a subtle longhorn silhouette. This flat-laid, short-sleeve shirt with a round neckline embodies classic Western style.
Shadowhorn Tee
$30.00